TELEVISION (BLUE SET)

“Television” became popular because it symbolized modernity, arrival, and that “we’re stepping into the future” energy.

Across Ghana, Nigeria, Benin, and Togo, the print started carrying social symbolism—sometimes used for weddings, sometimes for community events. It was a flex. A sign that the wearer was tapped into the new world, tech, and progress, but still grounded in culture. Some markets even whispered that the pattern represented “eyes watching,” meaning: I see everything, so behave yourself.